I'm currently designing at Ninja Van, Singapore.

As a product designer, I have experience working across both private and government sectors.

At Ninja Van, a Series E tech-enabled logistics company operating in Southeast Asia, I led design and research efforts for products within the Commercial and Operations business units, driving cross-functional team collaboration. I also spearheaded the Content practice and governed the design system to ensure consistency and scalability across the organisation.

Previously, at PebbleRoad, I partnered with organisations to thrive in the digital age by designing user-centered products. My responsibilities included creating and maintaining design systems, facilitating workshops to align teams, and mentoring junior designers. My key clients included the Ministry of Education (MOE), Workplace Safety and Health Council (WSHC), and Monetary Authority of Singapore (MAS), where I delivered impactful solutions tailored to their needs.

When I'm not behind the screen, you can find me at a climbing gym, playing with my dogs, learning pottery or enjoying a good cup of coffee! 
In Summary
Name

Dayna

Place of Birth

Singapore

Education

Diploma in User Experience Design

Skills

Interaction Design, Design System, Wireframing and Prototyping, User Research, Information Architecture

MBTI

INFJ

Gallup StrengthsFinder

Restorative, Learner, Developer, Positivity, Responsibility

Interests

Rock climbing, pottery, my dogs

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